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6th Customer Loyalty Programme & CRM China Summit 2014 |

第六届客户忠诚计划及CRM中国峰会2014

- Win the Competitive Market through Successful Customer Loyalty Programs and CRM amid New Dynamics such as Social Media

Main Conference 15-16 April 2014
Pre-Conference Workshop 14 April 2014
Hotel Pullman Shanghai Skyway, Shanghai, China

第六届客户忠诚计划及CRM中国峰会2014

社会化媒体趋势下如何发展成功的客户忠诚计划及CRM来赢取竞争激烈的市场

主要会议 2014年4月15日至16日
会前培训 2014年4月14日
中国 上海

新加坡纽恩杰Neoedge公司郑重宣布第六届客户忠诚计划及CRM中国峰会将于2014年4月15日至16日在上海举行。这次峰会讨论的议题将集中在蓬勃发展和快速变革的中国客户忠诚计划及CRM市场。目前中国的客户忠诚和CRM市场正经历前所未有的发展和变革, 同时呈现出巨大的潜在商机。任何国内及国际公司想要从中获得发展先机, 必须充分和准确了解当前市场的关键发展和挑战, 领会中国市场的客户忠诚计划和CRM的核心精要, 以制定和实施最适合本公司发展的客户忠诚计划和CRM策略。

认识到这样的迫切机遇与挑战, 新加坡纽恩杰Neoedge公司经过精准的第一手市场调查, 特此举办第六届客户忠诚计划及CRM中国峰会2014, 为国内外公司提供一个高效的交流平台, 讨论如何在快速变革的中国市场中发展客户忠诚计划和实施CRM策略，以协助企业在激烈的市场竞争中胜出。

客户忠诚计划及CRM中国峰会2014将结合真实案例来深入探讨以下关键市场议题:

• 客户洞察
• 客户体验管理在客户关系管理中的应用
• 会员生命周期管理(CLM)和客户存留
• 社交媒体与客户忠诚计划及CRM的有效结合
• 手机移动互联网与CRM的有效结合(MobileCRM)
• 怎样对客户的消费数据进行分析，以及基于数据分析的营销模式
• CRM应如何应用大数据做客户消费潜力挖掘
• 怎样利用社交媒体来发展客户忠诚度，尤其是当社交媒体本身也在快速发展时
• 怎样通过新的渠道来与客户沟通互动，什么渠道最适合
• 怎样有效地平衡商户与会员之间的利益关系以致双赢
• 线上到线下商务模式(O2O)
• 联盟忠诚计划的利与弊
• 如何利用积分计划为忠诚度及CRM服务
• 如何将国际通行的客户忠诚计划本土化，适应中国市场的发展
• 如何维系高端用户的客户忠诚度，区别营销
• 电子商务与CRM的有效结合 (ECRM)
• 客户忠诚计划及CRM 活动项目管理
• 其他

峰会发言专家团由来自中国及国际最具成功或创新实践经验及最具行业代表性的公司高层组成.

峰会参会代表是来自银行金融,航空，酒店，汽车，信息技术，电信，电子商务，零售，餐饮，制造，药品医疗和快速消费品等主要行业的中国及国际公司的中高层管理和业务精英。

关于新加坡纽恩杰公司 (www.neo-edge.com)：新加坡纽恩杰公司是一家独立，专业和高端的国际商务培训，媒体和咨询公司。纽恩杰公司的培训节目和会议分布在全球各地，包括新加坡，吉隆坡，曼谷，香港，上海，北京，深圳，孟买，杜拜，约翰内斯堡，阿克拉，里约热内卢，布宜诺斯艾利斯，西班牙港及汉堡等。我们已经过通过新加坡标新局(www.spring.gov.sg) 的严格检验并荣幸获得其授予的“新加坡品质保证”标签。

如果要了解有关2014峰会的详情，请点击2014峰会回顾：http://www.neo-edge.com/wp-content/uploads/5th_CLAP_2013_Post_Conference_report_zh.pdf

如果您要讨论有关赞助或合作事宜，请联络：

Nelson Zhu 朱先生
Head – Asia Business Development 亚洲市场业务发展主管
Tel: +65 6557 9180
Fax: +65 6557 9188
Email: nelson.zhu@neo-edge.com

本土赞助商 LOCAL SPONSOR:

Avios are the points that turn your spending into travel rewards. Shared with British Airways Executive Club and Iberia Plus, our rewards currency drives loyalty for over 250 global partners including Tesco, Shell and British Airways. www.avios.com

LOCAL SPONSOR:

ChinaRewards is a leading loyalty management company in China. It is a strategic partner of China Union Pay(CUP). ChinaRewards operates a coalition points program with an extensive network of merchant partners that provides generous rewards to about 750 million CUP cardholders both inside China and globally. ChinaRewards aims to form alliance with all major international points programs to share and exchange benefits cross-border.

ChinaRewards Company site：www.chinarewards.cn

我们2013年峰会的赞助商包括 Our Sponsors for The Year of 2013 Include:

PLATINUM SPONSOR

众趣是中国领先的社会化媒体管理技术、服务、数据解决方案提供商。在北京、上海、广州三地共有250名员工，致力于将社会化技术与创意服务相结合来更好的实现企业社会化媒体管理。众趣也非常荣幸可以服务许多在社会化营销领域最成功的品牌，包括7家世界500强公司(宝洁、可口可乐、IBM、壳牌、戴尔、中国平安、宏碁等)。
www.social-touch.com

Social Touch is a leading social management technologies, services and data solutions providers in China. With 250 staff in Beijing, Shanghai and Guangzhou, Social Touch is dedicated in social media management with her vision of combining social technology and creative service together. Social Touch is honored to serve many most socially successful brands in China including 7 Fortune 500 companies（P&G, Coca-Cola, IBM, Shell, Dell, PingAn, Acer）. www.social-touch.com

LOCAL SPONSOR

Avios are the points that turn your spending into travel rewards. Shared with British Airways Executive Club and Iberia Plus, our rewards currency drives loyalty for over 250 global partners including Tesco, Shell and British Airways. www.avios.com

礼品赞助商 GIFTS SPONSOR

作为全球著名的关系行销咨询与实施专家，Accentiv’专注于为客户度身定制专业的咨询服务，为企业设计并管理个性化的经销商激励计划与客户忠诚计划。Accentiv’致力于帮助本土及跨国公司客户与其渠道、客户和员工建立健康、有效的关系。我们相信与客户、渠道和员工之间的紧密联系可以有效得帮助企业提高业绩。

Accentiv’ is the worldwide relationship marketing specialist, providing tailor-made professional services to plan and manage Motivation & Loyalty programs.

Accentiv’ designs, develops and manages customized solutions helping local and multinational companies in building strong, healthy and profitable relationships with everyone inside or around them.

OFFICIAL MEDIA PARTNER:

The Wall Street Journal Asia is the leader in global business news for Asia. Since 1976, it has provided indispensable news and analysis of regional and global business developments for an influential pan-Asian audience of corporate and government decision-makers. The Journal Asia has been voted “most important business reading” amongst all international dailies in Asia in every “Business Elite Asia” study (formerly ABRS) since the survey’s inception in 1985.

我们往届峰会的赞助商包括 Our Past Conference Sponsors Include:

6th Customer Loyalty Programme & CRM China Summit 2014
Win the Competitive Market through Successful Customer Loyalty Programs and CRM amid New Dynamics such as Social Media

Main Conference 15-16 April 2014
Pre-conference Workshop 14 April 2014
Shanghai, China

Neoedge is proud to announce the 6th Customer Loyalty Programme and CRM China Summit 2014 to be held in Shanghai on 15-16 Apr 2014. The summit will focus on the flourishing and fast developing loyalty and CRM market in China. This market is currently undergoing unprecedented development and changes, at the same time showing huge potential business opportunities. Any domestic or international companies, who want to develop and implement successful customer loyalty programs and strategies in China, should be updated with fine understanding of the key market developments and challenges in China.

Recognizing this strong market demand, Neoedge is organizing the 6th Customer Loyalty Programme and CRM China Summit 2014 based on first-hand market research. This summit will provide relevant domestic and foreign companies an efficient and interactive platform for business intelligence gaining and networking.

The following key topics will be addressed in depth with Case Studies and Real Examples::

• Customer Insights Customer Experience Management
• Customer Retention and Customer Lifecycle Management (CLM)
• Integration of Social Media with Loyalty Program & CRM
• Integration of Mobile Applications and CRM (MobileCRM)
• How to analyze and manage big data, and leverage it for CRM
• How to financially and non-financially make best use of social media to develop customer loyalty & CRM program, taking into consideration that the social media tools evolve fast
• Analysis of various channels to interact with customers and adopt the suitable ones
• How to achieve win-win situation for merchants and members Online to offline (O2O) commerce model
• Pros and cons of Coalition Loyalty Programs
• How to make use of Points Currency
• How to adapt international loyalty program in China market
• How to design differentiated marketing approaches for regular customers and VIPs
• Integration of Ecommerce and CRM (ECRM)
• Loyalty and CRM Campaign Management
• Other topics

The speakers and panelists of this summit will be the C-level executives from both lcoal and international companies. They are the leading innovators in the market and have the proven track record experience.

The delegates and audience of the summit are from major industries such as banking and finance, airlines, hotels, telecommunications, e-commerce, retail, food & beverage, manufacturing and healthcare, etc. They are senior management and business elites Chinese or international companies that are keen on China’s Loyalty & CRM market.

About Neoedge (www.neo-edge.com): Neoedge is an independent, professional and top-notch international business media, training and consulting company. We have been organizing premier workshops and conferences all around the world, including in Singapore, Kuala Lumpur, Bangkok, Hong Kong, Shanghai, Beijing, Shenzhen, Mumbai, Dubai, Johannesburg, Accra, Rio de Janeiro, Buenos Aires, Port of Spain, Hamburg and so on. We have well gone through the strict examination by SPRING Singapore (www.spring.gov.sg) and been awarded with “Singapore Service Class” label.

If you want to know more details about our 2013 Summit, please click the link of our Post- Conference Report of 2013 Summit: http://www.neo-edge.com/wp-content/uploads/5th_CLAP_2013_Post_Conference_report_zh.pdf

For Enquiries about the Agenda, Opportunities for Speaking, Media and Endorsement Proposals, Please contact:

Eugene Azucena
Senior Marketing Manager
+65 6557 9185
Email: eugene@neo-edge.com

If you would like to discuss sponsorship or partnership opportunities, please contact:
如果您要讨论有关赞助或合作事宜，请联络：

Nelson Zhu 朱先生
Head – Asia Business Development 亚洲市场业务发展主管
Tel: +65 6557 9180
Fax: +65 6557 9188
Email: nelson.zhu@neo-edge.com

我们正在设计和确定2014年峰会议程。如果您对讨论议题有宝贵意见，或者想成为发言嘉宾，请电邮您的建议给Ms. Claire Li, 邮箱地址：claire.li@neo-edge.com

客户忠诚计划及CRM中国峰会2014将结合真实案例来深入探讨以下关键市场议题:

• 客户洞察
• 客户体验管理在客户关系管理中的应用
• 会员生命周期管理(CLM)和客户存留
• 社交媒体与客户忠诚计划及CRM的有效结合
• 手机移动互联网与CRM的有效结合(MobileCRM)
• 怎样对客户的消费数据进行分析，以及基于数据分析的营销模式
• CRM应如何应用大数据做客户消费潜力挖掘
• 怎样利用社交媒体来发展客户忠诚度，尤其是当社交媒体本身也在快速发展时
• 怎样通过新的渠道来与客户沟通互动，什么渠道最适合
• 怎样有效地平衡商户与会员之间的利益关系以致双赢
• 线上到线下商务模式(O2O)
• 联盟忠诚计划的利与弊
• 如何利用积分计划为忠诚度及CRM服务
• 如何将国际通行的客户忠诚计划本土化，适应中国市场的发展
• 如何维系高端用户的客户忠诚度，区别营销
• 电子商务与CRM的有效结合 (ECRM)
• 客户忠诚计划及CRM 活动项目管理
• 其他

会前培训，2014年4月14日， 星期一

会前培训一 (上午)
利用数据分析技术来衡量客户忠诚度 — 由AsiaAnalytics(原SPSS中国)讲授

“客户体验之旅”：客户体验战略和设计优化

“CX Journey Mapping: Design the Experience, Outside-In”  ( This workshop will be conducted in Chinese中文授课 )

“客户体验之旅”是一堂亲身实践的“速成课”。您将通过客户的视角快速发现和总结客户体验中的挑战，并形成创新的差异化品牌体验战略和设计优化，并与可量化的客户价值和业务价值相关联。 此方法论是Oracle和美国斯坦福大学设计学院共同研发的。它通过清晰的步骤和可视化的工具，互动的讨论和头脑风暴，已经在世界各地得以推广。

会前培训二（下午）
在新趋势下创建数字忠诚度计划并与您的客户互动 — 由Cellcity 及星展银行联合讲授

Our 2013 Summit agenda is as following 我们2014峰会议程如下:

如果您对讨论议题有宝贵意见，或者想成为发言嘉宾，请电邮您的建议给Ms.Claire Li, 邮箱地址：claire.li@neo-edge.com

议程安排

会议第一天, 2014年4月15日，星期二

会议第二天, 2014年4月16日，星期三

2014 Summit will address the following key topics in depth with Case Studies and Real Examples:

• Customer Insights
• Customer Experience Management
• Customer Retention and Customer Lifecycle Management (CLM)
• Integration of Social Media with Loyalty Program & CRM
• Integration of Mobile Applications and CRM (MobileCRM)
• How to analyze and manage big data, and leverage it for CRM
• How to financially and non-financially make best use of social media to develop customer loyalty & CRM program, taking into consideration that the social media tools evolve fast
• Analysis of various channels to interact with customers and adopt the suitable ones
• How to achieve win-win situation for merchants and members
• Online to offline (O2O) commerce model
• Pros and cons of Coalition Loyalty Programs
• How to make use of Points Currency
• How to adapt international loyalty program in China market
• How to design differentiated marketing approaches for regular customers and VIPs
• Integration of Ecommerce and CRM (ECRM)
• Loyalty and CRM Campaign Management
• Other topics

One Day Pre-Conference Workshop, 14 April 2014, Monday

Pre-Conference Workshop 1 (Morning Session)
“Measuring Customer Loyalty Using Analytical Techniques” — Led by AsiaAnalytics (Formerly SPSS China)

Pre-conference Morning Workshop
“CX Journey Mapping: Design the Experience, Outside-In” (This workshop will be conducted in Chinese)

A practical, hands-on workshop to see for yourself how customer experience (CX) journey mapping can help you design experiences that keep your brand ahead of the market – and deliver financial results.

Pre-Conference Workshop 2 (Afternoon Session)
“Creating A Digital Loyalty Campaign and Engaging with Your Customers in New Dynamics” —- Jointly Led by Cellcity and DBS Bank

Conference Day One, 15 April 2014, Tuesday

Conference Day Two, 16 April 2014, Wednesday

More topics and speakers are coming soon!

We are on the way of finalizing the 2014 Summit agenda. If you have any proposal on topics or if you are interested to be one of our speakers, please email your proposal to Ms. Claire Li at claire.li@neo-edge.com

For Enquiries about the Agenda, Opportunities for Speaking, Media and Endorsement Proposals, Please contact:
Eugene Azucena
Senior Marketing Manager
+65 6557 9185
Email: eugene@neo-edge.com

Confirmed Industry Shakers and Movers Speaking at the Event:

Cindy Wu
Chairman & CEO
ChinaRewards Holding (Hong Kong) Co. Limited
董事长兼首席执行官
中国奖励（香港）控股有限公司

Huihui Li 李徽徽
Head of Consumer Banking, China
OCBC
新加坡华侨银行中国区个人银行总经理
Topic: Transformation of Consumer Banking Competitive Landscape via CRM and Data Analytics: Strategies and business cases
CRM与数据分析趋势下的个人银行业务竞争格局的转变：策略与案例

Ding Qi丁奇
Director of FFP and Phoenix Miles
AirChina
常旅客管理高级经理
中国国际航空股份有限公司市场部

Olivier Maugain
CEO
AsiaAnalytics (Formerly SPSS China)
Topic: CRM Campaign Measurement, Optimisation and Return On Investment (ROI)
CRM的活动管理与测量，优化，及投资回报率

Cris Zhang 张皓
Head of Operation Services, Gaming
Tencent Group
游戏运营服务总监
腾讯集团
Topic: Tencent Games Joy Club: Retention of the High-end Customers
腾讯游戏心悦俱乐部：大客户挽回计划

Alex Hu 胡国勋
E-Commerce BU Head
Uniqlo
电子商务事业部主管
优衣库
Topic: Uniqlo – The Innovative Approach of Online to Offline Business Model
优衣库 — 实体商业与网络零售线上线下结合的创新模式

Zhou LI 李洲
Consumer Connection & CRM/CEM Operation Management，Imported IMF BU
Danone China
消费者互动与CRM/CEM运营管理中国区负责人，进口婴幼儿奶粉事业部
达能集团
Topic： Identify and Engage Word-of-Mouth (WoM) Leader through Social Media
在社交媒体上识别与吸引口碑营销的关键人物

William Pan 潘敏
CRM & Ecommerce Director
L’Oréal
Topic: Customer Strategy Practice in Cosmetic Industry

Mei Mei Lim 林美美
Senior Principal (CRM)
Accenture Malaysia
Topic: Injecting Analytics to Drive Targeted, Profitable Loyalty Program

William Pan Wei Li 潘威黎
Senior CRM Manager
Ferrari Maserati Cars International Trading Shanghai
Topic: CRM Challenges and Strategies for Automotive Industry in China

Tony Piedade
Senior Vice President
Avios Asia

Xiao Hua Tuo庹晓骅
Head of Strategic Marketing & Segmentation
ICBC-AXA Life Insurance
市场及客户策略总监
工银安盛人寿保险有限公司
Topic: Member Acquisition and Member Lifecycle Management
会员培养与会员生命周期管理

Stanley Sun 孙龙君
Data Center Director
Tencent Group
数据中心总监
腾讯集团

Tiffany Hsiao 萧薇真
Director, Loyalty & Marketing – Asia Pacific
Wyndham Hotel Group
亚太区客户忠诚管理总监
温德姆酒店集团

峰会发言专家团由来自中国及国际最具成功或创新实践经验及最具行业代表性的公司高层组成.他们来自于银行金融, 航空，酒店，汽车，信息技术，电信，电子商务，零售，餐饮，制造，药品医疗和快速消费品等主要行业。

如果你有兴趣成为发言嘉宾，请电邮您的建议给Ms. Claire Li, 邮箱地址：claire.li@neo-edge.com。

The speakers and panellists of this summit will be the C-level executives from both lcoal and international companies, representing major industries such as banking and finance, airlines, hotels, telecommunications, e-commerce, retail, food & beverage, manufacturing and healthcare, etc.

If you have are interested to be one of our speakers, please email us your proposal to claire.li@neo-edge.com.

目标参会代表背景资料：

以下各部门或公司的总裁，高级行政人员，总监，总经理，经理和主管

• 客户关系管理
• 客户忠诚计划
• 客户服务
• 客户服务与互动
• 销售及市场营销
• 客户和帐户管理
• 业务操作
• 业务发展
• 战略规划
• 人际关系与沟通
• 品牌与广告
• 数据库
• 客户联络中心
• 市场与消费者研究
• 其它

来自各个行业和部门，包括

• 旅游/航空/酒店/租车
• 银行/信用卡/保险/金融服务
• 电信/ IT/电子商务
• 零售（零售商，品牌商）
• 汽车
• 制造
• 医疗保健和制药
• 公用事业
• 研究机构和政府
• 餐饮业
• 娱乐
• 其他服务行业

Target Delegate Profile:
President, CXO, Director, General Manager, Manager and Head of

• CRM
• Customer Loyalty Program
• Customer Service
• Customer Care and Interaction
• Sales & Marketing
• Client & Account Management
• Operations
• Business Development
• Strategic Planning
• Relationship and Communication
• Branding & Advertising
• Database
• Contact Centre
• Market & Consumer Research
• Others

From various industries and sectors including

• Travel / Airlines / Hospitality / Car rental
• Bank / Credit Card / Insurance/Financial Services
• Telecom /IT/ E-commerce
• Retail (retailers, brands)
• Automotive
• Manufacturing
• Healthcare and Pharmaceuticals
• Utilities
• Institute and Government
• Food & Beverage
• Entertainment
• Other service industries

For Enquiries about the Agenda, Opportunities for Speaking, Media and Endorsement Proposals, Please contact:
Eugene Azucena
Senior Marketing Manager
+65 6557 9185
Email: eugene@neo-edge.com

这次峰会讨论的议题将集中在蓬勃发展和快速变革的中国客户忠诚计划及CRM市场。目前中国的客户忠诚和CRM市场正经历前所未有的发展和变革, 同时呈现出巨大的潜在商机。任何国内及国际公司想要从中获得发展先机, 必须充分和准确了解当前市场的关键发展和挑战, 领会中国市场的客户忠诚计划和CRM的核心精要, 以制定和实施最适合本公司发展的客户忠诚计划和CRM策略

认识到这样的迫切机遇与挑战, 新加坡纽恩杰Neoedge公司经过精准的第一手市场调查, 特此举办第六届客户忠诚计划及CRM中国峰会2014, 为国内外公司提供一个高效的交流平台, 讨论如何在快速变革的中国市场中发展客户忠诚计划和实施CRM策略，以助公司在激烈的市场竞争中胜出。

赶快报名参加这次不可错失的峰会！

Neoedge is proud to announce The 6th Customer Loyalty Programme and CRM China Summit 2014 to be held in Shanghai on 15-16 Apr 2014. The summit will focus on the flourishing and fast developing loyalty and CRM market in China. This market is currently undergoing unprecedented development and changes, at the same time showing huge potential business opportunities. Any domestic or international companies, who want to develop and implement successful customer loyalty programs and strategies in China, should be updated with fine understanding of the key market developments and challenges in China.

Recognizing this strong market demand, Neoedge is organizing The 6th Customer Loyalty Programme and CRM China Summit 2014 based on first-hand market research. This summit will provide relevant domestic and foreign companies an efficient and interactive platform for business intelligence gaining and networking.

Register to this Summit Now!

For Enquiries about the Registration, Media and Endorsement, Please contact:
Eugene Azucena
Senior Marketing Manager – 6th Customer Loyalty Programme & CRM China Summit 2014
+65 6557 9185
Email: eugene@neo-edge.com

LOCAL SPONSOR:

Avios are the points that turn your spending into travel rewards. Shared with British Airways Executive Club and Iberia Plus, our rewards currency drives loyalty for over 250 global partners including Tesco, Shell and British Airways. www.avios.com

LOCAL SPONSOR:

ChinaRewards is a leading loyalty management company in China. It is a strategic partner of China Union Pay(CUP). ChinaRewards operates a coalition points program with an extensive network of merchant partners that provides generous rewards to about 750 million CUP cardholders both inside China and globally. ChinaRewards aims to form alliance with all major international points programs to share and exchange benefits cross-border.

ChinaRewards Company site：www.chinarewards.cn

如果您要讨论有关赞助或合作事宜，请联络：
If you would like to discuss any of the sponsorship or partnership opportunities, please contact:

Nelson Zhu 朱先生
Head – Asia Business Development 亚洲市场业务发展主管
Tel: +65 6557 9180
Fax: +65 6557 9188
Email: nelson.zhu@neo-edge.com

Our Past Sponsors 我们过往峰会的赞助商

Delegate Fee
Please contact us at enquiry@neo-edge.com or customer service hotline at +65 6557 9166 for details.

Payment Terms
Payment must be made within 5 working days upon your registration in order to guarantee your seat. All payments must quote the delegate name and event code.

Payment can be made via the following ways:

Cheque
Made payable to NeoEdge Pte. Ltd.

Credit card
We accept Mastercard, Visa and American Express

Bank Transfer
Please refer to the Invoice for our Bank A/C detail.
All bank charges to be borne by payer. Please ensure that NeoEdge receives the full invoiced amount.

Unpaid registrations will be billed 40% of the registration fee if you do not attend the event. A complete set of the conference documentation in CD-Rom will be post to you.

Substitutions & Cancellations
Should you be unable to attend, you may substitute delegates at any time before the event at no extra charge. Alternatively, you may choose to credit the full value of your registration towards another NeoEdge event for up to 18 months from the date of issuance. No refunds will be available for cancellations.

我们已经合作过及正在合作的媒体伙伴包括以下机构。他们将通过广告，电子周刊/邮件群发，网站列表等方式宣传本次活动及赞助商：

We have worked with and are working with the below media partners. They will extensively promote our event and your brand through advertisement, EDM/email blasting and event listing etc.

MediaBUZZ aims to make an impact in the Asia Pacific region through its online publication Asian e-Marketing, which is designed to empower marketers in the vibrant, ever-changing, electronic marketing environment. Asian e-Marketing is a pioneer in the region, covering the digital age and zooming in on the increasingly valuable and indispensable tools of today’s marketers – the Internet and mobile devices. Circulated weekly to more than 37,000 top management and marketing decision-makers in Asia Pacific, the informative guide supports and advices e-marketers in finding a sound marketing strategy, which is vital for further success. http://www.mediabuzz.com.sg

SocialMediaAsia.com tracks social media, social networks, blogging innovations, and startups in Asia, with a particular focus on Greater China. Each day we deliver tailored news and business intelligence covering the great companies and services filling the social media space. Website: http://www.socialmediaasia.com/

CRMXchange has developed unique industry insights into the business intelligence and professional programs required for successful operations. Known by our audience as the “event site,” we are experts in Webcast hosting. Visitors to the site can participate in over 100 yearly interactive educational webinars.   Register free with CRMXchange to receive a wealth of online resources including: • Live webcasts • White paper and featured column library • Contact Center and CRM News • Vendor Directory • Calendar of Events from Around the World • Virtual Conferences in Workforce management, Quality Assurance, Speech Analytics and Multi-Channel Strategies www.crmxchange.com

CRMXchange is a premier web site dedicated to providing information in an interactive environment for CRM/Contact Center professionals.  The site offers white papers, newsroom, monthly columns, a showcase for products and services for the industry, and free webinars on a variety of CRM and Contact Center issues.  http://www.crmxchange.com

Asia Media Network’s multilingual (Chinese and English) Asian content network provides the best Business Intelligence via blogs, newswires, and Internet media to Asia’s most important readers. We manage and partner with dozens of different online new media channels covering important B2B investment and business information covering Greater China and Asia. Our information is delivered to the world’s top decision makers via audio podcasts, video Internet broadcasts, email newsletters, and daily news content. For more information about our network, please visit www.asiamedianet.com

ChinaNewswire.com & Xinwengao.com – China’s leading press release distribution platform provides English-language corporate press releases at www.chinanewswire.com and Chinese-language at www.xinwengao.com. Xinwengao mean “press release” in Chinese — ChinaNewswire.com & Xinwengao.com are the best way for companies to share their latest information with stakeholders around the world. Website: http://www.chinanewswire.com/

CTI论坛（http://www.ctiforum.com) 定位于中国计算机和通信领域的网络社区和门户网站，重点关注呼叫中心、企业通信、运营与增值等领域。是中国大陆领先的专业在线媒体和信息服务机构。秉承“诚信、专业、服务、创新”的媒体理念，CTI论坛向广大行业客户提供会员服务及网络广告、专业培训和咨询、数据库精准营销、市场调研等一系列整合营销服务。我们与领先的刊物，网络媒体及协会等在相关领域进行合作，以达到双赢的结果。我们广泛的营销活动，将确保您给相对业者在最前沿的行业发展上留下深刻印象，拓展您的事业版图。

For over 25 years CardWeb.com® continues to be a leading publisher of information pertaining to the payments industry. We provide timely news and data to financial institutions, merchants, acquirers, processors, manufacturers, consultants and news reporters to name a few. Our daily news service CardFlash® has over 250,000 paid subscribers. Click through all our publications for descriptions screen shots and sample data. We also have advertising available to those that want to promote their products or services to all our payment industry executives subscribers. If you have any questions on our service, please feel free to give us a call or drop us an Email. Don’t forget to sign up for a Trial today! www.cardweb.com.

CSM is the leading online magazine and community for customer service professionals. The CSM website is packed with customer service articles, skills and tips – all designed to help improve your customer service. Join for free and receive a valuable customer service newsletter each month. Website:www.customerservicemanager.com

D1Net.com is the most accurate domestic online media in the enterprise IT, networking & communication industry. Targeting enterprise users, D1Net covers Cloud, Smart City, Data Center, Big Data, the Internet of Things, BYOD, Server, Storage, Virtualization, network communication, Security, Application, UC/Collaboration, Video Conferencing, Video Surveillance, Call Center, VOIP, Testing, etc, attracting readers from enterprise users, vertical markets, carriers, vendors and channels. We have around 500 company members and about 650,000 individual subscribers. (Contact us: Tim Fan Email:tfan@d1net.com Tel: 02151701588)

ChinaTechNews.com has been operating since 1999, first as an online forum, then as an email newsletter, and finally as a full-fledged news website! ChinaTechNews.com distinguishes itself from other technology information providers through the diversity and accuracy of its IT and industry news, contextual and background information, and expert commentary, all of which is processed on a daily basis. Plus, ChinaTechNews.com is the only daily English-language technology website in the world–every business day we deliver thousands of words of insider info and news!

ChinaRetailNews.com: Inflation is causing odd pricing models to erupt in China, and urbanization is pushing China’s youth to ask for new features in the products they buy. How does this affect China’s retail landscape and what sort of ways are domestic and foreign companies handling this booming growth?

ChinaRetailNews.com focuses on providing daily news convering retail news in China about banking & Payment, Clothing, Cosmetics, Department Stores, Electronics, FMCG, Food & Beverage, Furnishings, Health, Hotel & Travel, Law & Order, Logistics, Luxury Goods, and Supermarkets. For more information visit: www.chinaretailnews.com

It is an exploiter and preacher of new marketing platforms, cases, trends, and is an intellectual reader that influences corporation’s marketing decision.

The Wise Marketer web site aims to provide you with the news, analysis, research and resources you need to keep ahead of the game. All you need to do is register your free membership, and you’ll have everything you need in one place.http://www.thewisemarketer.com/about-us.asp

LoyaltyMagazine.Com Loyalty Magazine is the indispensable information source for all loyalty and customer-focused professionals.

Read www.LoyaltyMagazine.Com and the printed edition of Loyalty Magazine (published three times a year) for the latest on reward schemes, customer acquisition & retention, customer data, CRM, call centres, green loyalty issues, mobile and social media rewards from international contributors with impressive industry track records.

To subscribe please call Maxine Wernick on +44 (0)1572 820088 or email subscriptions@cm-media.net.

AsiaAnalytics (formerly SPSS China) is the leading provider of predictive analytics in the Greater China region. Set up in 2006 as the Master Distributor of SPSS Inc. – now part of IBM – we have become IBM’s Premier Partner in the region and China’s number one company in predictive analytics. With offices in Korea, Taiwan and Mainland China we work with companies across Asia with a single focus: serving our clients and helping them solve their toughest challenges. We work in four key business areas – Applications, Products, Solutions and Training – but our real strength comes from combining our data mining expertise to address clients’ business needs.

ITevent is the largest source of conferences, exhibitions, seminars and training courses in IT field. Our goal is to bring fast and easy-to-use service to all IT professionals who are looking for most actual events in IT industry. To provide the best user experience we’ve focused on three main principles: Simplicity, Growth, and Scale. itevent.net

Clocate is a leading search engine and directory for worldwide conferences and exhibitions.

Loyalty Library (since 2004) is the the biggest and most reliable russian loyalty marketing web-resource, devoted to loyalty programs development, implementation and operational support. News from all over the world. Updated daily; published in Russian. http://loyaltymarketing.ru/

EleKungfu is the business socialization platform. It includes different business activities of Q&A, Panel Discussion, Article, Event, Webinar, Video and etc. For Business Professionals it is an active business card where you can build your self-owned professional portal; whereas for B2B marketers, instead of looking for your clients, clients find you. Elephant, Do you Kungfu today? www.elekungfu.com

有关详情，请联络：
To find out about the detailed potential benefits, please contact:

Eugene Azucena (English Media)
Senior Marketing Manager
Tel: +65 6557 9185
Email: eugene@neo-edge.com

Claire Li Yue (Chinese Media)
Conference Manager
Tel: +65 6557 9207
Email: claire.li@neo-edge.com

上海斯格威铂尔曼大酒店 Hotel Pullman Shanghai Skyway
15 Dapu Road, Huang Pu District
Shanghai 200023 – China

Hotel Contact Person:
Erika Sun
Event Manager
Sales & Marketing Department
Telephone: (+86 21) 33189988 Ext 8701
Fax：(+86 21) 53025387
Email: bs3@pullmanshanghaiskyway.com

孙烨
宴会统筹经理
市场营销部
上海斯格威铂尔曼大酒店
上海市黄浦区打浦路15号
邮编200023
电话 ： (+86 21) 33189988 Ext 8701
传真 ： (+86 21) 53 025387
电邮 : bs3@pullmanshanghaiskyway.com